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Clark just made his first purchase.

With Custora’s predictive Customer Lifetime Value analysis you know right away that he’s going to be a fantastic customer. Which means you can easily optimize ad spend towards channels that attract high-CLV customers who shop on iPads in cafes, just like Clark.
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PULSE UPDATE

Sorting through the bits and bytes that led to another quarter of e-commerce growth.
Q2 2016 Recap Report

Online revenue was up 8.9% in the second quarter of 2016.

WEBINAR

Guest speaker Brandon Purcell will describe how marketers are using advanced customer analytics to win, serve, and retain customers.
Forrester + Custora

Join us to learn how marketers are using advanced customer analytics to win, serve, and retain customers.

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Seeking equal parts friendly and brilliant
Seeking equal parts friendly and brilliant

We're hiring across the board. Have a look and see if there's a spot for you.

Custora is a predictive marketing platform built for e-commerce teams. Our software helps retailers acquire valuable customers and improve customer retention .

Our software analyzes data to predict how customers will behave in the future— the things they’re likely to buy, how much they’ll spend, even how often they’ll shop. These customer-specific insights enable brands to advertise and communicate in more effective and meaningful ways.

Find great customers

Optimize Adwords for Customer Lifetime Value

Look beyond cost per acquisition and evaluate AdWords based on long-term value. Rather than wait to see how customers behave, learn immediately with predictive CLV.


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Measure the CLV of new Social customers

Finally, prioritize your social marketing channels with confidence. CLV analysis reveals just how valuable those Facebook customers will be over time.


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Evaluate CLV across ad networks + affiliates

Discover which advertising networks and affiliate partners attract your highest value customers and adjust your marketing budgets accordingly.


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Keep customers coming back

Activate members
into customers

Offer the perfect nudge to stimulate that
first purchase


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Convert one-time buyers into repeat customers

Repeat buyers are, on average, worth 6x more than one-time buyers.


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Win back repeat customers that have faded away

Identify those at risk of not returning and show them some love.


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FEATURED CUSTOMERS

Crocs achieved 10x ROI by using Custora to optimize promotions.

Guess discovered predictive customer personas in their omnichannel customer database

Ann Taylor LOFT launched initial predictive email campaigns within three weeks of contract signing

Nasty Gal has achieved 8x ROI with Custora's win-back email marketing campaigns

Bonobos increased customer spend by 20% using Custora's predictive customer segmentation

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