In looking at holiday data from The Custora Pulse, we were struck by how much mobile shopping matured in 2013. More and more people are browsing and buying on mobile devices, and revenue from mobile continues to climb.
Hard to believe, but 2014 is already in full swing. Custora is participating in multiple e-commerce and marketing events in January and throughout the first quarter, and we’d love to meet blog readers, retailers, and anyone else who interested in talking e-commerce, data, customer-centric marketing, and third wave coffee.
Come Meet Us at…
Data Driven NYC – January 28th – New York City
This New York meetup explores Big Data, and this time it will explore the applications of Big Data in Retail. Custora co-founder and CEO Corey Pierson will speak about predictive analytics in e-commerce. Others will discuss personalization, supply chain visibility, and customer service.
WWD Digital Forum LA – January 29th – Los Angeles
We had a great time sponsoring the WWD Digital Forum in NYC last year, and are excited to sponsor the WWD Digital Forum in LA at the end of the month. Come meet leading apparel, fashion, and beauty retailers in a day dedicated to learning about what’s new in digital marketing.
eTail West – March 3rd to 6th – San Antonio, TX
eTail West this year is all about e-commerce and mutli-channel retail. Drop us a note if you’re attending and want to meet.
About Custora and how we can help
Custora provides a customer-centric marketing platform that helps e-commerce teams make customer acquisition and retention programs more profitable. Custora’s software uses advanced statistical models to identify distinct customer segments and predict how customers will behave in the future. This enables e-commerce companies to deliver more relevant and effective communications that promote long-term customer relationships.
Custora is proud to work with some of the world’s leading e-commerce retailers, including LivingSocial, Etsy, Fab, Bonobos, Revolve Clothing, and One Kings Lane.
If you’re interested in learning more about Custora, you can request a demo here.
We’ve all been there. It’s the day before Cyber Monday: you’ve crafted the perfect marketing email – it’s sophisticated yet straightforward, creative yet factual, and guaranteed to inspire customers to open, click, and convert in one seamless motion.
At yesterday’s WWD Digital Forum event in NYC, the term “omnichannel” was on every marketer’s mind. This post looks at “omnichannel” is, why it’s important, and what leading e-commerce marketers had to say about it at the WWD Event.