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Our newest Custora U course on Predictive Analytics is now available. This course will get you acquainted with Predictive Analytics, and why it is important in e-commerce marketing (hint: you can see into the future without using magic).
We discuss when and why to use predictive analytics, talk about how it’s made a big impact in industries ranging from airlines to healthcare, and discuss its uses in retail and e-commerce marketing.
By the end of the course, you will be able to answer the following questions:
1) What is predictive analytics and how does it apply to retail and e-commerce marketing?
2) How does predictive analytics complement historical analytics?
3) What sorts of questions can predictive analytics help you answer?
4) How can you begin to use predictive analytics in your business?
Check out the course here, or get the ebook: A short PDF you can download, print out, or read on the go on your reader, phone or tablet.
Enter your email address below to download the Predictive Analytics ebook PDF.
The Adobe 2018 Digital Trends report was recently released and it gave its readers some interesting insights into this year’s top marketing priorities around data, design, and technology. The report, which consisted of close to 13,000 participants from various industries including retail, e-commerce and the marketing agency sector, revealed the trends that distinguished the […]