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BOTH E AND REAL!
BOOKS
White paper
High Value Customer Acquisition on Twitter
Acquire the right customers using predictive analytics and lookalike targeting.
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REPORT
Retail Customer Metrics Growth Index
The metrics that matter most, and tactics to help retail marketers improve..
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BOOK
One and (Not) Done
Leveraging data to solve the one-time buyer problem.
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BOOK
It's Not You, It's My Data
Leveraging customer analytics to build a scalable customer churn preventio..
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WHITE PAPER
High-Value Customer Acquisition on Facebook
Increase ROAS with smart segments and Facebook Lookalike Audiences.
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WHITE PAPER
The Lifecycle Marketer's Guide to Customer Data
Tactics for improving acquisition, cultivation, retention.
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WHITE PAPER
Please Don't Go
A guide to using predictive analytics to improve customer retention while minimi..
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