Solutions

Customer Lifetime Value Analysis

Most retailers have a wide mix of customers, but often some small percentage of customers drives a disproportionate amount of revenue and profits.
The Challenge

Too many customers, not enough profit.

Most retailers have a wide mix of customers, but often some small percentage of customers drives a disproportionate amount of revenue and profits. Most retailers don't understand those high value customers, or how to create more of them. Enter Custora.

 

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How Custora Helps

[H2] Powering Customer Obsessed Commerce

Custora uses predictive analytics to score every customer's lifetime value (CLV) and group customers into similar tiers. Within the app, users can then select a high-value tier – to see what makes them unique and different. Typically this drives a 1-2% increase in CLV across the customer base, which translates into billions of dollars of value over time.
Quickly identify future high value customers.

Models are based on leading-edge academic research battle tested across hundreds of retail brands over the last 5 years.

Design relevant offers

Surface the key drivers of customer value and see what offers are most likely to resonate.

Powering Customer Obsessed Commerce

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Let's do this.

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