Online traffic was especially strong during the last-minute rush, with 23% growth in visitors to online stores vs 2012. (tweet this stat)
One in three purchases was made on a mobile device (phone or tablet) during the last-minute shopping rush. (tweet this stat)
Check out the Pulse for more holiday e-commerce stats, trends, and real-time industry benchmarking.
And, Happy Holidays!
From the team at Custora, happy holidays and a happy new year!
If you’re looking for reading suggestions for the holidays, may we suggest the new marketing courses on Custora U: E-commerce Lifecycle Marketing andPredictive Analytics, also available as ebooks.