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Hosted by Custora + Teleflora
Learn how smart retailers like Teleflora are using customer lifetime value to drive sustainable growth across the customer lifecycle. Teleflora’s Director of Loyalty and Retention, Tommy Lamb, previously held positions at Dermstore, BCBG, and Lucky Brand and will discuss the importance of optimizing the value of the customer base and will then delve into specific case studies.
Watch the webinar to learn about:
- Why customer lifetime value is the key to sustainable growth
- Driving CLV at each stage of the customer lifecycle
- Prioritization across the opportunity landscape
- Case studies from Teleflora on churn prevention and affinities
The Adobe 2018 Digital Trends report was recently released and it gave its readers some interesting insights into this year’s top marketing priorities around data, design, and technology. The report, which consisted of close to 13,000 participants from various industries including retail, e-commerce and the marketing agency sector, revealed the trends that distinguished the […]